When you were a kid, you were probably told that stepping on a rusty nail can give you tetanus. That...Read More
Audacity is a brand strategy + activation agency that builds powerful brands by sparking emotions. That's because we ensure the human element is central to everything we create. Our integrated brand strategy and activation solutions help our health and science clients become market leaders.
We combine strategy, science, art and technology in a range of transformative digital solutions. We simplify brands to the core. We push innovation to the edge and we connect brands to their markets — to drive revenue.
Our proprietary solutions help our clients successfully create and launch new brands, refresh or reinvent existing brands, reorganize brand portfolios and create and deploy campaigns that shift perceptions and behaviors in our clients’ brands favor.
Our branding capabilities extend all the way from the corporate level, to a division, to a product line down to a single product level.
We serve clients across the whole continuum of health + science. Startups and Fortune 500 companies. Companies in 1) research and life sciences, 2) diagnostics, med device, and pharma, as well as 3) consumer health and wellness.
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Artificial intelligence (AI) systems are inherently learning machines that process huge amounts of d...Read More
CEO + Chief Strategy Officer
Jill holds a doctorate in medicinal chemistry from the University of Illinois at Chicago and has over 17 years of scientific and strategic marketing expertise. After moving to San Diego to pursue a postdoctoral position in neuroscience, she migrated into biotech and transitioned from the lab to business development and marketing. She has served in strategic marketing roles at numerous biotechnology companies covering a range of applications including immunoassays, bioreagents, biomarker discovery, diagnostics, and next-generation sequencing. At Audacity, Jill has provided strategic branding and scientific expertise to drive commercial success for a multitude of life science, diagnostic, medical device, biopharma, and consumer genomics brands. In her free time, Jill loves aerial yoga and running — and she does quite a bit of running to keep up with her rambunctious 3 and 5-year-old boys.
Chief Creative Officer
Ella brings 14 years of experience and creative expertise in the life science and health industry. She studied graphic design and advertising at Parsons School of Design in New York City and earned her Master of Fine Arts from Tbilisi State University. Prior to joining Audacity, Ella held roles at FCB New York (formerly Draft FCB) and Ogilvy & Mather, both renowned global advertising networks, where she pioneered creative strategies for noteworthy biotech and pharmaceutical clients such as Roche, Novartis, Teva Oncology, Wyeth, Johnson & Johnson, and Genentech. Her presence on the team reinforces Audacity’s commitment to providing intimate, measurable, and meaningful brand experiences that deliver creative excellence to all clients.